WEBVTT 1 00:00:07.193 --> 00:00:15.957 The executive strategy cockpit in CCH Tagetik will allow C-level executives to evaluate the impact on multiple initiatives, over multiple years, across any are of the organization in a very 2 00:00:15.958 --> 00:00:24.723 what-if oriented fashion, on the fly, with just a handful of clicks. Here let me show you. Let's assume I've just come out of an initiative planning meeting, I've gained some new insights into the next 3 00:00:24.724 --> 00:00:33.488 3 years of operations and I want to see what those impacts are going to be on our future outlook. Now, I can select driver criterion, 4 00:00:33.489 --> 00:00:42.254 on the fly and see what their impact is, for example if I wanted to just say sales assumptions would probably follow maybe more 'Boost Local Sales', I can make that selection 5 00:00:42.255 --> 00:00:51.019 or return it back to the way it was before and see exactly what that impact is on the bottom line, on that income. Now, let's assume that 'Year 1' is going to stay the same 6 00:00:51.020 --> 00:00:59.785 but I know for a fact we're going to be doing a big push on Direct Channel Marketing in the 4th quarter of the 1st year, I want to increase that to 5%. 7 00:00:59.786 --> 00:01:08.550 What's more, I happen to know that we're going to have a bleed-over effect from 'Year 1' to 'Year 2', so I can change my 'Year 2' seasonality pattern to 'Q1 Push' 8 00:01:08.551 --> 00:01:17.309 to reflect that beed-over ... maybe the criterion we're applying here for microeconomics for 'High' are more appropriate for 'Year 2', so I can go ahead and change that, 9 00:01:19.088 --> 00:01:27.847 and in turn, if there's going to be 'High' in 'Year 2' I'm expecting maybe more 'Baseline' in 'Year 3'. As you can see as I'm making these changes my graphs and my KPIs are all 10 00:01:27.848 --> 00:01:36.608 updated immediately as are my 'Net Income' projections for the next 3 years. I can continue to make these changes even in the meeting itself and discuss the changes 11 00:01:36.609 --> 00:01:45.369 and the impacts with my colleagues. Now, upon saving, CCH Tagetik is going to breakdown these annualized numbers to a more detailed level based upon the 'Geo Splitting' and 'Seasonality Patterns' 12 00:01:45.370 --> 00:01:54.129 that I've chosen, this detail will reflect to the most strategic plan detail report. Here, as you can see, my entities are rolling up to a region, 13 00:01:54.130 --> 00:02:02.890 my periods are now rolling up to my quarters and validating to that same projected 'Year 1' net income of 80.6 million, that we saw on the cockpit. We can now use this 14 00:02:02.891 --> 00:02:11.651 in future variance analysis on operational evaluations, we can pass these onto the regions for their evaluation analysis and feedback, what's more, I can continue 15 00:02:11.652 --> 00:02:20.406 to play with other scenario models mixing and matching as necessary to see the potential impacts on future operations, immediately, with just a handful of clicks.