WEBVTT

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Today we're living in a world where data is proliferating as never before. Everyone recognizes today that data is a strategical asset for organizations

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but data itself is not an asset, it's the way you can use data 

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in different ways in the organization. One way to transform data, this asset and create value from this asset is

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putting in place processes to transform all data coming from different operational sources and

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transform this operational data into information and then turn this information into valuable insights. Valuable insights to make informed

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decisions, important business decisions or in other words to implement an effective data-driven decision-making process.

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Also the CFO is impacted by this new data-driven world because the traditional way of

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operating of the CFO of preparing financial report, showing the variances of actual vs budget and vs last year is not enough.

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It's not enough because if you want to explain the reason behind this variance and take action you have to go into different details

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that cannot come from general ledger. In other words you have to have behind the financial KPIs, operational KPIs 

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produced from data coming from operational sources. This wasn't typically the traditional scope of

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responsibility of the CFO, but this is where the CFO should move in the modern CFO era.